Locating Loyalty - Where are your best customers coming from?

The only thing worse than ignoring your company's metrics is focusing time and energy on improving the wrong channels. Learn how to easily and accurately measure the value of your customers by acquisition source.

Things you'll learn about acquisition source:

  • How to measure your digital marketing channels
  • How to implement the attribution you really need
  • The pros and cons of using Enhanced Ecommerce to measure customer lifetime value